Authors

Massimo Vignelli

He was born in Italy in 1931 and studied architecture in Milan and Venice from 1950 to 1957. After actively engaging in various projects, including designing posters and graphic materials for the 1964 Venice Biennale, he moved to the United States in 1956. In Chicago, he co-founded Unimark International, and in 1971, together with his wife and business partner Lella, established Vignelli Associates in New York.
From 1966 to 1980, he worked on the graphic program for Knoll; in 1966, he designed the New York subway sign system; in 1967, the American Airlines logo; in 1970, the New York subway map; and in 1995, the Benetton logo. He has been active across diverse design fields, including identity programs, posters, architecture, graphics, and products. From the earliest stages of his career until now, Vignelli has embodied modernism through organized and structured design.

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Sim So-mi

Sim So-mi is an independent curator based in Seoul and Paris, interested in exploring the relationship between urban space and artistic practice through exhibitions, public projects, and research, and reproducing it in curatorial discourse. She received the Young Artist Award from the Ministry of Culture, Sports, and Tourism in 2021, the Hyundai Blue Prize Design 2021, and the Lee Dong Seok Award for Exhibition Planning 2018. She is a member of the editorial board of the cultural research …
Zo Za-yong

Born in Hwangju, Hwanghae-do, he graduated from Pyongyang Teachers’ College (平壤師範學校) at the age of 18 and briefly worked as an elementary school teacher. After the liberation of Korea, he moved south, worked as a houseboy for the U.S. military, and at 22, went to study in the United States. He graduated from Wesleyan College and Vanderbilt University and earned a master’s degree in Structural Engineering from Harvard University. Returning to Korea in 1954, he pursued a career in …
Ellen Lupton

Ellen Lupton is a designer, writer, and educator. Her books include Design Is Storytelling, Graphic Design Thinking, Health Design Thinking, and Extra Bold: A Feminist, Inclusive, Anti-Racist, Nonbinary Field Guide for Graphic Designers . The third edition of her bestselling book Thinking with Type launches in March, 2024. She teaches in the Graphic Design MFA program at Maryland Institute College of Art in Baltimore (MICA), where she proudly serves as the Betty Cooke and William O. Steinmetz …
Kim Kai-chun

He is an architect and designer, a professor at Kookmin University’s College of Architecture, and has specialized in architecture and Seon (Zen) philosophy. He has been working on architectural planning and design, painting and writing with ideas that cross over from Korean tradition and Seon thought to contemporary aesthetics. He has published books on Eastern architectural aesthetics such as “Architecture of Ming Ming” and “Lao Tzu and the Idea of Spatial Formation” and papers on the …
Renate Menzi

Renate Menzi enjoyed a craft-based design education at the Kunstgewerbeschule Zürich, which she continued at the Bezalel Academy in Jerusalem. Having graduated in 1996, she worked as an assistant at the Chair of Visual Design in the Department of Architecture at ETH Zurich and studied Theory of Design and Art at the Zurich University of the Arts. Since 2008, she is the curator of the design collection at the Museum für Gestaltung Zürich where she teaches, collects, researches and publishes in …
Moon Su-min

She majored in Art Studies at Hongik University and, after completing the translation program at Geulbab Academy, has been working as a professional translator with Barun Translation. Her translated works include Starting a Designer Brand , Drawing Faces and Hands , Risk Judgment , Things Reunited with at Life’s End , Harsh Advice , The Road to Maui Island , One-Minute Negotiation Lesson , Chocolate Chocolate , Warren Buffett’s Great Legacy , Why Do Odd People Get Promoted at Companies? , A …
Shinbou Minami

Born in Tokyo in 1947, he is an illustrator, editor, cartoonist, and essayist. He completed the “Art Practice” course taught by Genpei Akasegawa at the “School of the Arts” (Mihakyo). For seven years, he served as an editor for the magazine Garo (ガロ) , while concurrently working on illustrations and essays. His published works include An Art Museum for the Uninitiated , Poster Paleoanthropology , Funny Science , Funny Photos , My Own People , and the co-authored An Introduction to Street …
Ahn Jin-su

After graduating from the Department of Visual Information Design at Kyungpook National University, he majored in typography at the Department of Visual Communication (now Institute Digital Communication Environments, IDCE) of the Hochschule für Gestaltung und Kunst (HGK FHNW) in Basel, Switzerland. He received his master’s degree from the same school and the University of Illinois at Chicago (UIC) in the United States. He began teaching as a research assistant at the Basel University of …
Yoo Jung-sook

She graduated from Seoul Women’s University with a BFA in Visual Design and received her MFA in Typography from the same graduate school. After studying at Gesamthochschule Kassel, Germany, she earned her Ph.D. in communication design at Bergische Universität Wuppertal and served as a research professor in the Department of Visual Design at Seoul Women’s University. Currently, she lectures at various universities and serves as a mid-career research officer of the National Research …
Kim Eun-ha

She completed her doctorate in education at the University of Cambridge. She is currently a researcher at the Institute of Social Education, Korea University Continuing Education Center, where she develops programs for teachers.
Fernando Pessoa

Born in 1888 in Lisbon, Portugal, and raised in Durban, South Africa. At the age of 17, he returned to Lisbon, where he worked as a translator for a trading company. He passed away in 1935, but after his death, a “trunk” found in his room contained an extensive collection of prose and poetry manuscripts, which were later published to great acclaim. Widely known for his exploration of multiple selves through writing under numerous heteronyms, his work has had a profound impact on …
Marc Stickdorn

He studied strategic management and marketing at the University of Trier in Germany. As the founder and consultant of Destinable, a service design company for the tourism industry, he has participated in various tourism projects across Europe. Since 2008, he has been teaching service design in the master’s program in Entrepreneurship and Tourism at Management Center Innsbruck(MCI) in Austria.

Massimo Vignelli

Sim So-mi

Zo Za-yong

Ellen Lupton

Kim Kai-chun

Renate Menzi

Moon Su-min

Shinbou Minami

Ahn Jin-su

Yoo Jung-sook

Kim Eun-ha

Fernando Pessoa

Marc Stickdorn