Authors

Massimo Vignelli

He was born in Italy in 1931 and studied architecture in Milan and Venice from 1950 to 1957. After actively engaging in various projects, including designing posters and graphic materials for the 1964 Venice Biennale, he moved to the United States in 1956. In Chicago, he co-founded Unimark International, and in 1971, together with his wife and business partner Lella, established Vignelli Associates in New York.
From 1966 to 1980, he worked on the graphic program for Knoll; in 1966, he designed the New York subway sign system; in 1967, the American Airlines logo; in 1970, the New York subway map; and in 1995, the Benetton logo. He has been active across diverse design fields, including identity programs, posters, architecture, graphics, and products. From the earliest stages of his career until now, Vignelli has embodied modernism through organized and structured design.

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Sosun Park

With a background in media, theater, and programming development, she uses technology as both material and inspiration for her creative work. As a developer and artist, she creates content that merges technology and art, sharing her work across various social media platforms. Furthermore, she maximizes the unique characteristics of technology and the web as mediums, designing interactive experiences that engage audiences and encourage their participation.
Kim Sun-young

She studied interior architectural design at the Department of Sculpture, Seoul National University and the École Supérieure des Arts et Techniques (ESAT). She earned a master’s degree in interior architectural design from the Academy of Art University (AAU) Graduate School and a doctorate in environmental design from Yonsei University’s Graduate School of Housing and Environment. He is currently a professor at the Department of Environmental Design, College of Visual Arts, Incheon …
Kwon Jin

Kwon Jin is a contemporary art researcher and curator and currently works as the project director of the Seoul Mediacity Biennale at the Seoul Museum of Art (SeMA). He has been at the SeMA since 2016 after working at ARKO Art Center and the 4th Anyang Public Art Project (APAP), where he curated Ahn Sang-soo’s solo exhibition Nalgae.pati (2017), Latin American Contemporary Art Exhibition Work for the Future Past (2017–2018), Middle Eastern Contemporary Art Exhibition gohyang: home …
Leonard Koren

Leonard Koren was born in New York City and raised in Los Angeles. While a teenager he designed and built a full-scale Japanese tea house out of scavenged materials. While an undergraduate student at UCLA, Koren was awarded a fellowship to pursue experiments in photographic process. He also worked as an exhibition installer at the university’s fine arts and ethnographic museums. In 1969 Koren quit school and co-founded the Los Angeles Fine Arts Squad, a trompe l’oeil mural painting group that …
Kim Jae-hong

He graduated from Central St. Martins College Art & Design, UK, and has been active in VIDAK, the Korean Society Of Basic Design & Art, and the Korea package Design Association. He is currently a professor of art and visual design at Chungbuk National University, College of Humanities. He has co-authored the books Design Education and Slow Food .
Jo Eun-ji

Studied Interaction Design at Delft University of Technology (Technische Universiteit Delft) in the Netherlands and Service Design and Design for Social Innovation at Politecnico di Milano in Italy. She earned her Ph.D. under the supervision of Ezio Manzini at Politecnico di Milano. Since 2014, she has been working as an assistant professor in the Department of Design at Hunan University in China.
Armin Hofmann

Armin Hofmann was a Swiss graphic designer. He was one of the most prominent individuals in Swiss design. He began his career in 1947 as a teacher at the Allgemeine Gewerbeschule Basel School of Art and Crafts at the age of twenty-six. Hofmann followed Emil Ruder as head of the graphic design department at the Schule für Gestaltung Basel (Basel School of Design) and was instrumental in developing the graphic design style known as the Swiss Style. His teaching methods were unorthodox and broad …
Fraser Muggeridge

Fraser Muggeridge attended the University of Reading in the 1990s and studied in the Department of Typography & Graphic Communication. He worked for Sara Chapman at The Letter g before establishing his own studio in 2001. In 2010 he founded the annual Typography Summer School as a way to introduce students to the instruction he had enjoyed at Reading. He established a New York Summer School (in collaboration with Other Means) in 2013, adding a Los Angeles version in 2019. Muggeridge teaches …
Choi Dae-suk

Graduated with a BFA from the College of Fine Arts at Hongik University, an MFA in Industrial Design from Seoul National University, and an MBA in Marketing from Yonsei University. Guided by the belief that “a successful designer must balance theory (文) and practice (武),” he is dedicated to professional design education while contributing to the field as a recommended designer and jury member for the Korea Industrial Design Exhibition. His primary interests include new product …
Kim Yeong-seon

She graduated from the Department of Creative Writing at Chung-Ang University and completed coursework in Aesthetics at Hongik University Graduate School. After working as a publishing editor and caregiver, she is currently active as a professional translator. Her translated works include The Death of Truth , Churchill’s Black Dog, Kafka’s Mice , Automating Inequality , Capital Without Borders , To the Letter , The Art of Forgetting and “Why Heidegger Should Not Be …
Amorepacific

Amorepacific Corporation is a South Korean beauty and cosmetics chaebol, operating more than 30 beauty, personal care, and health brands. The firm was founded in 1945 by Sungwhan Suh and currently managed by Kyungbae Suh, the son of the founder. It is the largest cosmetics company in South Korea and one of the 10 largest cosmetics companies in the world.
Paul Rand

1914–1996. Graphic designer, art director, book designer, children’s book author, and design educator. A second-generation Jewish American, he studied at Pratt Institute and Parsons School of Design. Beginning with media promotion and magazine cover design, he expanded into roles as an art director for advertising agencies and worked extensively in packaging, book illustration, typography, and corporate branding. He designed logos for major companies including IBM, ABC, UPS, and NeXT. A …

Massimo Vignelli

Sosun Park

Kim Sun-young

Kwon Jin

Leonard Koren

Kim Jae-hong

Jo Eun-ji

Armin Hofmann

Fraser Muggeridge

Choi Dae-suk

Kim Yeong-seon

Amorepacific

Paul Rand