Authors

Massimo Vignelli

He was born in Italy in 1931 and studied architecture in Milan and Venice from 1950 to 1957. After actively engaging in various projects, including designing posters and graphic materials for the 1964 Venice Biennale, he moved to the United States in 1956. In Chicago, he co-founded Unimark International, and in 1971, together with his wife and business partner Lella, established Vignelli Associates in New York.
From 1966 to 1980, he worked on the graphic program for Knoll; in 1966, he designed the New York subway sign system; in 1967, the American Airlines logo; in 1970, the New York subway map; and in 1995, the Benetton logo. He has been active across diverse design fields, including identity programs, posters, architecture, graphics, and products. From the earliest stages of his career until now, Vignelli has embodied modernism through organized and structured design.

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Cho Young-jae

A graphic designer and Professor Emeritus at Seoul National University, he is the Honorary President of the Korean Federation of Design Organizations. Throughout his illustrious career, he has held numerous influential positions in the field of design: Jury Member for the Asia Digital Art and Design Awards (2001–2007), Honorary Doctorate in Design from Dongseo University (2001), International Jury Member for Hong Kong Design Show 98 (1998), Founding President of the Korea Society of Visual …
Amorepacific

Amorepacific Corporation is a South Korean beauty and cosmetics chaebol, operating more than 30 beauty, personal care, and health brands. The firm was founded in 1945 by Sungwhan Suh and currently managed by Kyungbae Suh, the son of the founder. It is the largest cosmetics company in South Korea and one of the 10 largest cosmetics companies in the world.
Ko Young-lan

She studied design at Seoul National University and Cornell University Graduate School. She has contributed articles on design issues to the monthly Design and Designnet , and has expressed her vision of design as a social issue in the “Seoul Declaration of Industrial Designers” (2001), “Korea Design Declaration” (2007), “Charter of Women Designers” (2007), and “Human City Design Seoul Declaration” (2018). While a professor at Hansung University, she has served as a special exhibition curator …
Oh Byung-keun

His teaching and research focuses on visualization for information and knowledge transfer. He is also interested in design-centered and interdisciplinary approaches for desirable interactions between humans and information, humans and media, and humans and space. He received his B.A. and Ph.D. in design from Seoul National University and his M.F.A. from New York University Graduate Center, and is currently a professor of visual design at Yonsei University, College of Design and Art. His books …
Jasper Morrison

Jasper Morrison CBE RDI (born 1959) is an English product and furniture designer. He is known for the refinement and apparent simplicity of his designs. In a rare interview with the designer, he is quoted as saying: “Objects should never shout.” Jasper Morrison is a leading British designer, best known for his work in furniture, lighting, tableware and everyday products. Born in London in 1959, he studied design at Kingston Polytechnic, the Royal College of Art and Berlin’s HdK. In …
On architects inc.

Jung Woong-sik, a principal architect at ON Architects, graduated from the Department of Architecture at Ulsan National University. He is currently an adjunct professor at the College of Design and Architecture at Ulsan National University and works as a public architect for Busan Metropolitan City. Through his exploration of the value and possibilities of regional architecture, he aims to propose various models and propose various possibilities by building a relationship between people and …
James Chae

A designer and design educator based in Seoul. He graduated from the Rhode Island School of Design and worked in web design and editorial design in New York and Boston. Currently, he is an assistant professor at Hongik University, where she continues his personal projects in editorial work, writing, and web design.
William Bevington

He is on the executive team of the Parsons Institute for Information Mapping(PIIM) New School. He currently teaches at Parsons School of Design. He has worked at Rudolf de Harak & Associates, Peter Schmidt Studio(Hamburg, Germany), and the world-renowned Pushpin Group, and taught design and typography at Cooper Union for 15 years. He has also been a visiting lecturer at Columbia University and the State University of New York at Purchase.
Peter Troxler

An independent researcher and concept developer, he focuses on the overall composition and design of the social, technological, and commercial dimensions of businesses. His work pays particular attention to companies as permanent organizations and projects as temporary organizational structures.
LG Electronics Brand Book Production Center

Since 1958, LG Electronics has been committed to the belief that everyone deserves a better life. This philosophy extends beyond products and services, driving human-centered innovation and a focus on joy in everything they do. The LG Electronics Brand Book Production Center has gathered previously untold stories from the employees of LG Electronics, preserving their experiences in a carefully crafted book. Through these stories, the brand aims to share with a broader audience the message of …
Seo Yu-kyung

She is a lawyer, patent attorney, and legal designer. She received her B.A. in design and information culture from Seoul National University, her J.D. from Kyungpook National University College of Law, and her J.D. from Seoul National University, specializing in intellectual property law, with a thesis entitled A Study on the Intellectual Property Law System for Protecting the Form of Virtual Goods. While running the law firm Artis, he served as a lawyer for legal counseling for artists at the …
Le Corbusier

Charles-Édouard Jeanneret, known as Le Corbusier was a Swiss-French architect, designer, painter, urban planner and writer, who was one of the pioneers of what is now regarded as modern architecture. He was born in Switzerland to French speaking Swiss parents, and acquired French nationality by naturalization on 19 September 1930. His career spanned five decades, in which he designed buildings in Europe, Japan, India, as well as North and South America. He considered that “the roots of …

Massimo Vignelli

Cho Young-jae

Amorepacific

Ko Young-lan

Oh Byung-keun

Jasper Morrison

On architects inc.

James Chae

William Bevington

Peter Troxler

LG Electronics Brand Book Production Center

Seo Yu-kyung

Le Corbusier