Hyundai Motor Company is a global leader in the automotive industry that exports vehicles to over 200 countries and has established production facilities worldwide. As the pioneer of Korea’s automotive industry, Hyundai made history with the development of the nation’s first independently designed model, the Pony. The company has continued its legacy of innovation via the introduction of the world’s first mass-produced hydrogen fuel cell vehicle, XCIENT Fuel Cell, and the expansion its market presence with the launch of the premium brand, Genesis. By spearheading advancements in autonomous driving and connectivity technologies, Hyundai is actively shaping the future of mobility. Hyundai is committed to refining their technology to create a better future for all, guided by the mission of ‘Progress for Humanity.’ The company is on its way to realize humanity’s dreams of ‘safe and free movement and a peaceful life,’ sharing the benefits of its innovations with customers worldwide and earning their trust and loyalty.
Authors
Hyundai Motor Company
현대자동차
다른 사람들
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Lee Seung-heon is a professor of interior architecture at Dongmyung University. He majored in architectural engineering at Dong-A University and earned his PhD from Pusan National University with a thesis on the meaning and expression of locality in architecture. He writes and lectures on various media for public understanding of architecture, and his research interests include the evolution of space and the aesthetics of weaving. He has worked as a planner and designer for ‘Reno House , …
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Jan Middendorp
Jan Middendorp is an author, researcher, and designer living in Berlin. He has edited and written books and articles about typography, design and the performing arts; designed printed matter for publishers and non-profit organizations; worked as a consultant and editor to the type world. -
Lee Yong-shin
Lee Yong-shin studied Korean Language and Literature at Yonsei University, Industrial Design at Seoul National University, and Communication Design at Pratt Institute Graduate School. He has worked as a designer at magazines Glamour and Advertising Age , and now works as an art director at CMYK+WHITE, a design firm in New York City. -
Kang Ye-jin
She studied journalism at Yonsei University and worked in marketing and public relations in the corporate world. While pursuing her master’s program in arts management at Carnegie Mellon University, she worked for the public art team at Pittsburgh City Hall and later worked as a design strategy manager in the corporate world. She is a graduate of the Gulbab Academy and currently works as a translator for BarTranslation. -
Song Tae-wook
He graduated from Yonsei University’s Department of Korean Language and Literature and received his Ph.D. from the same graduate school. He was a researcher at Tokyo University of Foreign Studies and is currently a university lecturer and translator. He is the author of The Renaissance Man Kim Seung-ok (co-author), and the translator of I Am a Cat , Kokoro , The Light of Illusion, Story of the Crusades, Cut Off, Those Praying Hands, The Birth of Form, We All Return Home,* and other books. … -
Kwon Joon-ho
Kwon Joon-ho studied Visual Communication at the Royal College of Art (RCA) in the UK and taught graphic design at the same school for a year. His 2011 RCA graduation work, Life: The Life of a North Korean Woman , a typographic installation, was selected as one of the ‘Special Choices of the Year’ by the British magazine Creative Review. He was named ‘Rising Star of the Year’ at UK Design Week 2012 and one of the ‘20 Saatchi New Sensations’ at London’s … -
MERRY-MJ
Born in 1983 in South Korea. He earned a master’s degree in graphic design from Tama Art University Graduate School of Art and completed the TOMSBOX Picture Book Workshop training program in 2009. In 2010, she won the Jury Prize from art director Morimoto Chie at the Illustrated Notes (Seibundo Shinkosha) Notes exhibition, and in 2014, she was selected as Illustrator of the Year at La Fiera del Libroper Ragazzi di Bologna (Bologna International Children’s Book Fair) in Italy. She … -
Saras D. Sarasvathy
Saras D. Sarasvathy (born 1959) is an American entrepreneurship professor and recipient of the 2022 Global Award for Entrepreneurship Research. She is currently the Paul M. Hammaker Professor in Business Administration at the University of Virginia Darden School of Business and the Jamuna Raghavan Chair Professor in Entrepreneurship, Indian Institute of Management, Bangalore. She serves on the editorial boards or as associate editor of several academic journals as well as serving as an outside … -
Yoon Min-goo
Yoon Min-goo was born in 1989. Graphic designer and font designer. He draws letters and turns them into fonts. He has created various Korean fonts, starting with the web font Barngul in 2002. A separate interest is modern paleontology. He is fascinated by the process of providing letters as materials to workers in various fields and collaborating with them to produce unexpected results. -
Hans Rudolf Bosshard
Born in 1929, he completed an apprenticeship in typesetting and later worked as an instructor. He taught photography and graphic design at various colleges and at the Zurich School of Design, while also serving as a teacher at the Zurich School of Industrial Design, where he developed lifelong learning programs in typographic design. His work spans book design for the cultural sector, exhibition catalogs, posters, and exhibition and installation design. A prolific writer, he has authored … -
Kyuwon Park
He graduated from Hongik University and its graduate school. He served as the president of the Korea Brand Design Society, was an invited designer at the Korea Industrial Design Exhibition, and worked as an exchange professor at San Francisco State University. He also served as the dean of the College of Design and the dean of the Graduate School at Hanyang University, where he is currently a professor. His published works include Contemporary Package Design and Package Structure Design , among … -
Peter Jones
Dr. Peter Jones is Distinguished University Professor of Systemic Design at Tec de Monterrey, and an associate professor at Toronto’s OCAD University. He is a cofounder of the Systemic Design Association (systemic. design) and the RSD Symposia series, and is Editor in Chief of the SDA journal Contexts. Peter is the founder of Redesign Network, an innovation research firm, leading systemic and platform design and research in healthcare, informatics and media, and public sector strategy. He has …