Hyundai Motor Company is a global leader in the automotive industry that exports vehicles to over 200 countries and has established production facilities worldwide. As the pioneer of Korea’s automotive industry, Hyundai made history with the development of the nation’s first independently designed model, the Pony. The company has continued its legacy of innovation via the introduction of the world’s first mass-produced hydrogen fuel cell vehicle, XCIENT Fuel Cell, and the expansion its market presence with the launch of the premium brand, Genesis. By spearheading advancements in autonomous driving and connectivity technologies, Hyundai is actively shaping the future of mobility. Hyundai is committed to refining their technology to create a better future for all, guided by the mission of ‘Progress for Humanity.’ The company is on its way to realize humanity’s dreams of ‘safe and free movement and a peaceful life,’ sharing the benefits of its innovations with customers worldwide and earning their trust and loyalty.
Authors
Hyundai Motor Company
현대자동차
다른 사람들
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Founded in 2004 , this design studio was established by Swiss designers Augustin Scott de Martinville, Grégoire Jeanmonod, and Elric Petit . Having met as friends at the École Cantonale d’Art de Lausanne (ECAL) , they have built a solid team dynamic and an optimistic design approach , creating practical yet distinctive everyday objects . Their work has been recognized with numerous awards, including the Swiss Design Award, iF Design Award, and Good Design Award . Their designs are part of the …
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Lee Hyun-song
A designer in the Brand Strategy Team at Hyundai Department Store, actively involved in infusing vitality into the brand through various activities such as brand positioning and campaigns across multiple media platforms. She is particularly interested in effectively communicating the brand’s direction to customers through design, exemplified by projects like the opening of The Hyundai Seoul. -
Yoo Da-mi
She has worked as an editor for online and offline media, including Elion , Design Monthly , 1.5°C , and East . She is interested in stories about art, design, climate and environment, cities and spaces, and ways of life. She is currently the editor of C , a magazine published by GrandeClip. -
Cho Sung-hyeon
A partner at BOUNDLESS(경계없는작업실) and the CEO of Spacewalk. After graduating from the Department of Architecture at Seoul National University, he gained practical experience at iArc before co-founding BOUNDLESS. Currently, he oversees business development for the team and focuses on solving architectural and urban issues through Spacewalk, an independent startup spun off from BOUNDLESS’s in-house technology team, BOUNDLESS-X, which collaborates with various experts and technologies. He has … -
Kim Hyun-mi
She studied graphic design at Seoul National University and Rhode Island School of Design, USA. She started working at the advertising agency Oricom and worked on many identity design projects as a freelancer. She is currently a professor of communication design at Samsung Advanced Design Institute (SADI). She is the author of The New Typographic Revolutionary: Jan Tschichold , 33 Typeface Stories that Make Good Design , and Ode to Typography , as well as independently published artist books, … -
Dunne & Raby
Dunne & Raby use design as a medium to stimulate discussion and debate amongst designers, industry and the public about the social, cultural and ethical implications of existing and emerging technologies. They are the authors of Hertzian Tales (CRD Research, 1999, MIT Press, 2005) and co-author, with Fiona Raby, of Design Noir (Birkhauser, 2001) and Speculative Everything (MIT Press, 2013). Projects include Technological Dream Series, No 1: Robots (2007), Designs For An Over Populated … -
Kim Jee-hyun
She studied graphic design at Seoul National University’s Department of Applied Arts and Graduate School of Design, and received his master’s degree in typography from Eastern Michigan University, USA. She has been teaching design at Hansung University since 1991. She was a research professor at Syracuse University in the United States and the third president of the Korean Typography Society. She is currently serving as the chairman of the Future Planning Committee and editorial … -
Axel Ewald
Axel Ewald studied sculpture and art education at Alanus School of Art in Germany. He has taught sculpture, drawing, Goethean observation and art history for more than twenty years in Germany, Great Britain, the United States, and Israel. He has been a member of staff at Emerson College in Great Britain for five years. In cooperation with biologist Margaret Colquhoun, Axel developed a series of Goethean science and art courses in Great Britain as well as New Eyes for Plants, a workbook for … -
Akasegawa Genpei
Akasegawa Genpei was a pseudonym of Japanese artist Akasegawa Katsuhiko (赤瀬川克彦), born March 27, 1937 in Yokohama. He used another pseudonym, Otsuji Katsuhiko (尾辻克彦), for literary works. A member of the influential artist groups Neo-Dada Organizers and Hi-Red Center, Akasegawa went on to maintain a multi-disciplinary practice throughout his career as an individual artist. In 1986, Akasegawa and his collaborators, Terunobu Fujimori and Shinbo Minami, to announce the formation of a new group: … -
Sofie Beier
Sofie Beier is an internationally recognized researcher in typeface legibility and professor WSR at the Royal Danish Academy. She has a long career in academic research and is the author of several books and numerous academic articles on typography and legibility. -
Seo Ha-na
A Japanese translator and publishing editor who hovers between language and print. She considers language to be design, translating Japanese into Korean and plans books. She has worked in architecture and interiors, and after studying in Japan, she worked as an editor at Ahn Graphics. She has translated Rojinryoku , Who Made 501XX? , The Mina Perhonen Design Journey: The Circulation of Memory , An Encyclopedia of Tokyo Hotels , The Original Scenery of Harajuku in the 1970s , Walking with the … -
Tak Hyeon-gyu
Graduated from the Department of History at Sogang University and earned a Ph.D. in Art History from the Graduate School of Korean Studies at the Academy of Korean Studies. Authored books include: Saimdang’s Garden , Conversations on Paintings , Reflections on Korean Paintings , A Study of the Triad Buddhist Paintings in the Joseon Dynasty . Currently serves as a researcher at the Kansong Art Museum and lectures at institutions including Seoul National University of Education, Gyeongin …