President of KT. In 2004, during his tenure as Vice President of Marketing at KTF, he played a pivotal role in introducing service design into corporate management and marketing activities in Korea. Drawing on his extensive experience as a corporate leader, he applied service design to KT’s innovations, leading to the creation of iconic branding campaigns such as Have a good time (2005), SHOW (2007), QOOK (2009), and the groundbreaking exclamation olleh (2010). These efforts marked a significant milestone in the development of design in Korea. His contributions to the innovative growth of the domestic telecommunications market earned him prestigious accolades, including the Korea Industrial Service Medal and the Presidential Commendation. A Ph.D. in engineering, he has held key roles across technology development, marketing, and management, culminating in his appointment as KT’s president after 25 years with the company. He actively engages with nearly 65,000 followers on X (@hmpyo), embodying a forward-thinking and dynamic leadership style. He is also the author of The Era of Service Design.
Authors
Pyo Hyun-myung
표현명
다른 사람들
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After graduating from Hongik University’s Visual Design Department and KAIST’s MBA program, she worked as a designer in various organizations. She works as a freelance designer and participates in open design projects such as the Open Design Salon at Creative Commons Korea.
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Hyundai Motor Company
Hyundai Motor Company is a global leader in the automotive industry that exports vehicles to over 200 countries and has established production facilities worldwide. As the pioneer of Korea’s automotive industry, Hyundai made history with the development of the nation’s first independently designed model, the Pony. The company has continued its legacy of innovation via the introduction of the world’s first mass-produced hydrogen fuel cell vehicle, XCIENT Fuel Cell, and the expansion its … -
Kuma Kengo
Born in Yokohama in 1954, he studied architecture at the University of Tokyo and was a visiting scholar at Columbia University’s Department of Architecture and Urban Planning in the United States. He is currently a principal of Kengo Kuma and Associates and a special professor and professor emeritus at the University of Tokyo. His major works include Kiro-San observatory (1994), Water/Glass, Atami, Noh Stage in the Forest /Moributai Traditional Performing Arts Museum, Bato Hiroshige … -
Kuresawa Takemi
Born in 1966. Graduated from Keio University Faculty of Letters. Associate Professor, Tokyo Institute of Technology Faculty of Design. Entered the art criticism world by winning an award in the art criticism contest hosted by the art magazine Art Notebook . Currently engaged in a wide range of writing activities across fields such as art, architecture, design, and subculture. His books include Politics of Art Museums , Fiction Called Landscape , Where is the Art Museum? , Critical Words for … -
Choi Ho-chun
Completed doctoral coursework in Visual Design at the College of Fine Arts and the Graduate School of Hongik University. Recipient of awards such as the Korea Institute of Design Promotion (KIDP) President’s Award and the Prime Minister’s Award at the Korea Industrial Design Exhibition. Served as an inaugural designer for KIDP and as the Chair of the Visual Designers Division at the Korean Association of Industrial Artists. Authored books including Visual Communication Design and High School … -
Studio 3
Studio 3 is an in-school design agency at the Graphic Design Department of Westerdals School of Communication in Oslo (Norway). Studio 3 was established in 2002 and exists of a handpicked selection of 15 truly dedicated 3rd year’s graphic design students. -
Kang Ye-jin
She studied journalism at Yonsei University and worked in marketing and public relations in the corporate world. While pursuing her master’s program in arts management at Carnegie Mellon University, she worked for the public art team at Pittsburgh City Hall and later worked as a design strategy manager in the corporate world. She is a graduate of the Gulbab Academy and currently works as a translator for BarTranslation. -
Kelly M. Choi
Studied visual design and typography at the Rhode Island School of Design (RISD) and The Basel School of Design. Currently runs the brand Once Type, exploring the visual potential of letters. -
Tanaka Ikko
Ikko Tanaka was a Japanese graphic designer. Tanaka is widely recognized for his prolific body of interdisciplinary work, which includes graphic identity and visual matter for brands and corporations including Seibu Department Stores, Mazda, Issey Miyake, Hanae Mori, and Expo 85. He is credited with developing the foundational graphic identity for lifestyle brand Muji, emphasizing the “no brand” quality of their products through unadorned, charming line drawings paired with … -
Jeong Min-ju
After studying Industrial Design and International Business at Carnegie Mellon University, she worked as a product designer, participating in projects for medical devices and various consumer electronics. She later earned a master’s degree in Design and Branding Strategy from Brunel University. Recently, her focus has shifted to research on platform strategy and service design. -
Farah Kafei
Farah Kafei is a designer and art director who has led initiatives addressing gender disparity in design education and fostered communities pushing for a more inclusive industry. She’s had the pleasure of working for the Metropolitan Museum of Art and studios such as Sagmeister & Walsh and Doubleday & Cartwright. -
Ko Il-hong
She graduated from the Department of Archaeology and Art History at Seoul National University and received her MA and PhD in archaeology from the University of Sheffield, UK. She has taught at Seoul National University, KyungHee University, Soongsil University, and Chungnam National University, and was a research professor at the HK Research Institute of Humanities at Seoul National University, and is currently a senior researcher at the Seoul National University Asia Center. She is the …