Established in 2001 through a technical partnership with Diners Club International, Hyundai Card quickly became a leading credit card brand under Hyundai Motor Company. In 2003, the company acquired total identity and management rights, ensuring a cohesive brand presence. Hyundai Card rapidly gained market recognition with the launch of the ‘Hyundai Card M’ and expanded its brand with a series of alphabet cards designed to align with different customer lifestyles. The company has not stopped evolving the card plate designs, thus reflecting its constant commitment to innovation. Hyundai Card is also renowned for its exceptional cultural branding initiatives, such as the ‘Super Concert’ series, which invites world-famous sports stars and musicians to Korea. These events have expanded the local concert culture and strengthened the brand’s connection with the public. Driven by a relentless pursuit of growth and innovation, Hyundai Card continues to enhance services and solidify the position as Korea’s top credit card company.
Authors
Hyundai Card
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다른 사람들
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She is a PhD candidate in the HCI Lab at Yonsei University. She is currently collaborating with HAII, a company specializing in digital therapeutics, to develop a voice agent that enhances executive functions in children with ADHD. Her research focuses on how children form relationships with computers and the resulting behaviors and emotions that emerge during this process. She has published in journals such as the International Journal of Human–Computer Interaction and has presented at …
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Hwang Hee-gyeong
She majored in Textile Arts at Hongik University and earned a master’s degree in Design Strategy and Innovation from Brunel University in the UK. She worked as a fashion information planner and trend analysis researcher at a major apparel corporation and a consulting firm. Currently, she is a translator with Barun Translators. Her translated works include Service Design for Customer Experience Innovation and Shoes: A Cultural History of Style . -
Michael Rock
He is a writer, designer, and educator who co-founded the New York-based design studio 2×4, where he serves as a creative director. Over the past thirty years, he has closely collaborated with a wide range of figures—including Miuccia Prada, Rem Koolhaas, Germano Celant, Kanye West, and Virgil Abloh—while teaching at Yale University, Harvard University, Columbia University, and the Jan van Eyck Academy, and contributing to publications such as The New York Times, I.D., and Eye. His major … -
Hirano Kouga
Hirano Kouga graduated from the Department of Visual Communication Design at Musashino Art University and worked in the PR department of Takashimaya before becoming a freelance graphic designer. Beginning in the 1960s, he actively participated in the underground theater scene, creating numerous posters. From 1964 to 1992, he was responsible for book design at Shobunsha Publishing, where he designed nearly all of its publications. His contributions earned him the Kodansha Publishing Culture … -
Sara De Bondt
Sara De Bondt is a graphic designer, publisher, and educator. Her current design projects include creating a new website for The Showroom, developing exhibition graphics for the Wellcome Collection, and designing books for Camden Art Centre and Book Works. She has been a member of the Alliance Graphique Internationale (AGI) since 2017. In 2008, she co-founded the publishing imprint Occasional Papers with Antony Hudek and has since edited several of its titles. Her most recent book, Off the … -
Chung Byoung-kyoo
An editorial designer who graduated from Korea University with a degree in French Literature and studied design at École Estienne in Paris. In 1979, he co-founded the editorial company Yeoreogaji Munje Yeonguso with writer Lee Yoon-ki and later established Jung Byung-kyu Design in 1985, which continues to this day. He has served as a Specialist for the Seoul Olympics, President of the Korean Society of Visual Information Design, and President of the Korean Society for Image Culture. His career … -
On architects inc.
Jung Woong-sik, a principal architect at ON Architects, graduated from the Department of Architecture at Ulsan National University. He is currently an adjunct professor at the College of Design and Architecture at Ulsan National University and works as a public architect for Busan Metropolitan City. Through his exploration of the value and possibilities of regional architecture, he aims to propose various models and propose various possibilities by building a relationship between people and … -
Charles Wallschlaeger
In his long tenure at The Ohio State University (OSU), Charles A. Charles Wallschlaeger was instrumental in creating one of the first full-scale industrial design departments at the university level. In more than 30 years there – including 19 as department chair, Charles influenced countless students and design educators. -
Yuka
Yuka aims for sensible translations that capture the nuances of the original, and will continue to introduce Chinese-language books that are both entertaining and meaningful. -
Ahngraphics
Ahngraphics is a Korean design publishing company and company founded by visual designer Ahn Sang-soo on February 8, 1985. It was converted to a stock company in 1990 and has grown into a comprehensive design company covering four sectors: design, digital, media, and publishing. It was the first design company to introduce DTP into practice, and contributed to the development of Korean graphic design through high-quality editorial design centered on letters. It celebrated its 30th anniversary … -
Koyama Ryusuke
Associate Professor Koyama started his business career at a major advertising agency after receiving a Bachelor’s degree in Philosophy at Kyoto University. After working as a producer at Shochiku Co., Ltd. to launch a new business based on the theme of Kabuki, he established Bloom Concept Inc. Professor Koyama received an MBA from the Thunderbird School of Global Management and Ph.D. from Kyoto University of the Arts, before joining NUCB Business School in 2015, and his research interests … -
Marc Stickdorn
He studied strategic management and marketing at the University of Trier in Germany. As the founder and consultant of Destinable, a service design company for the tourism industry, he has participated in various tourism projects across Europe. Since 2008, he has been teaching service design in the master’s program in Entrepreneurship and Tourism at Management Center Innsbruck(MCI) in Austria.