As the Role of Designers Evolves,
We Plan the Process of Change
Design is both a socio-cultural creation and a realm of values. In an era dominated by markets, consumption, production, and evaluation, opportunities to deeply reflect on the essence of design are rare.
- The Value of Design* explores the future of design through the lens of theory and history, continuously questioning the role of designers. More than a manual, this book is a philosophy and an attitude, asserting that design holds the potential to shape meaningful lives.
Author Frank Wagner, a practicing designer of our time, emphasizes the need for a new perspective on design. To break free from the validation of social media ‘likes,’ to trust oneself beyond superficial interactions, and to secure social recognition and economic livelihood, designers must redefine their understanding of design.
Will we confront the challenges of this rapidly changing era, or will we turn away? The answer lies in the choices we make together.