Karl Gerstner (1930–2017) was a leading representative of Swiss typography and one of the most important innovators of typography, advertising graphics and corporate design. From 1945 to 1948, he completed an apprenticeship in Fritz Bühler’s studio and attended courses at the Allgemeine Gewerbeschule Basel, where Armin Hofmann and Emil Ruder were his instructors. In 1949 he followed Max Schmid’s call and joined the legendary design team of Geigy Pharmaceuticals, where he later met the copywriter and editor Markus Kutter. In 1959 they founded the advertising agency Gerstner + Kutter, which was joined by architect Paul Gredinger and in 1963 became GGK (Gerstner Gredinger Kutter), one of Europe’s most successful advertising agencies. Gerstner left the agency in 1970 to focus on his art and on selected design projects. Karl Gerstner had a significant influence on Swiss typography and graphic design. As an artist, he developed a systematic language of colors and forms and pleaded for a correlation between art and everyday life and a functional and aesthetic design of the environment.
Authors
Karl Gerstner
다른 사람들
-
He is the CEO of Design Park, an invited artist at the Korea Design Exhibition, and a stamp reviewer at the Korea Postal Service, Ministry of Knowledge Economy. He graduated from Chung-Ang University and Konkuk University Graduate School of Education. After working as an art director in the design department of a large company, he opened his own office, Design Park, and has worked on over 400 corporate design projects, starting with the 1988 Seoul Olympics mascot, Hodol. From the cards in …
-
Kim Bong-ryol
He graduated from Seoul National University with a bachelor’s degree in architecture and earned a Ph.D. in engineering from the same graduate school, and studied at the AA School of Architecture in the United Kingdom. He has served as a professor and dean of architecture at Korea National University of Arts, and chairman of the Cultural Heritage Committee of the Cultural Heritage Administration. Based on his deep knowledge in the field of ancient architecture, he is working to popularize … -
Hori Michihiro
Hori Michihiro is a lacquer craftsman, manga artist and author from Toyama. He graduated from Takaoka National College (now University of Toyama, School of Art and Design) with a major in lacquerware and Ishikawa Prefectural Wajima-nuri Lacquerware Training Institute. After working for a cultural property restoration company and as a craftsman in a lacquer workshop, he made his debut as a manga artist in 2003 and has been active in the fields of lacquer and manga ever since. He is the author of … -
Oh Gong-hoon
She graduated from Hankuk University of Foreign Studies in German. After working as a pop culture critic and book editor for a publishing house, she is now a professional translator from German and English. His translations include Design Sosa , Locker bleiben mit dem inneren Schweinehund , A Realist’s Walk in Psychology , From Starlight to Dew and The Secret Library of a Science Editorial Fanatic . -
Choi Hyuk-kyoo
A member of the steering committee at the Center for Cultural Society and a former activist with the Cultural Action. Currently works in the field of cultural education. Maintains a steady interest in technology, culture, and labor while studying cultural theory and social sciences. -
Cynthia Busic-Snyder
Cynthia Busic-Snyder was born in central Ohio, where she was raised with two brothers by depression-era working class parents. She studied Visual Communication Design in the Department of Industrial Design at the Ohio State University where she developed an interest in both practicing and teaching graphic design. After working as a graphic designer and art director (identity, point of purchase, signage systems and print for both retail and business to business clients internationally) she … -
Michel Pastoureau
He is a leading scholar of medieval heraldry and recognized as the first international expert in the field of color. Born in Paris in 1947, he studied at the Sorbonne and the École Nationale des Chartes. He began researching the history of color as an academic subject in 1968 and published his first paper on medieval color in 1977. In 1982, he was appointed Director of Studies in the History and Philology Section at the École Pratique des Hautes Études (EPHE), where he taught for 28 years on … -
Lee Kyung-il
Architecture journalist. She majored in architecture at Seoul National University. He has worked as a reporter for Space , chief reporter for plus , editor-in-chief of bob , and editor-in-chief of Architecture Culture , and editor-in-chief of Architecture World , Interior World , and MADE . -
Jiyo Architects
Kim Se-jin is an architectural practice founded in 2015 after graduating from Seoul National University’s Department of Architecture and Graduate School of Architecture. His architectural work begins with the surface of paper and evolves into profound expressions of individuality and universal sensory experience. He served as a Seoul Public Architect in 2016 and has taught at Seoul National University’s design studio. Her accolades include winning the design competition for the Chebu-dong … -
Yun Jae-young
Yun Jae-young is a professor in the Department of Visual Design at Hongik University, where he designs and researches UX and HCI. He received his BFA in Visual Design from the Rhode Island School of Design and his MA in Human Computer Interaction and PhD in Computational Design from Carnegie Mellon University. He then worked as a UX Design Researcher at VMware in Silicon Valley. He currently teaches courses in user experience and interaction design, and consults for industry, government, and … -
Nicole Miñoza
Director of Product Management, Fonts & Type at Adobe. She has been working for creative product users in a variety of roles at Adobe for nearly 20 years. -
Yang Seong-hee
Yang Seonghee graduated from Ewha Womans University’s Department of Chinese Language and Literature and studied at Beijing Normal University. She is currently working as a professional translator. The books she has translated include: Learning to Love, Reading the City, Living the World, Learning Flexibility from Lao Tzu, Don’t Make Enemies Even if They Are Not on Your Side, The Art of Choosing at a Decisive Moment, Chaegeundam 1, 2, Mencius’s Management, Wasin Consulting 1, 5, Qinghai-Tibet …