Understanding and exploring visual languages is essential for anyone who wants to study design, whether it’s architectural, interior, industrial, or editorial. Learning to communicate with a variety of visual languages in an unbiased way is the first step toward becoming a design artist. Written to support visual design education programs, this book covers basic visual processes in the two-dimensional and three-dimensional worlds. It covers the fundamental areas necessary for design, organized by topic, along with related theories and concepts.
Topics include historical influences on visual education, problem-solving processes and models of form generation, drawing as a means of communication, and drafting. It also explains the visual elements of form, three-dimensionality and structure, the visual and physical properties of form, color and space, and the perceptual principles of composition. The book is illustrated with photographs and illustrations for step-by-step understanding, making it a practical text for visual communication and product design.